What the Nose Knows PDF
By:Avery Gilbert
Published on 2015-03-22 by CreateSpace
Everything about the sense of smell fascinates us, from its power to evoke memories to its ability to change our moods and influence our behavior. Yet because it is the least understood of the senses, myths abound. For example, contrary to popular belief, the human nose is almost as sensitive as the noses of many animals, including dogs; blind people do not have enhanced powers of smell; and perfumers excel at their jobs not because they have superior noses, but because they have perfected the art of thinking about scents. In this entertaining and enlightening journey through the world of aroma, olfaction expert Avery Gilbert illuminates the latest scientific discoveries and offers keen observations on modern culture: how a museum is preserving the smells of John Steinbeck's Cannery Row; why John Waters revived the |smellie| in Polyester; and what innovations are coming from artists like the Dutch |aroma jockey| known as Odo7. From brain-imaging laboratories to the high-stakes world of scent marketing, What the Nose Knows takes us on a tour of the strange and surprising realm of smell.
This Book was ranked at 40 by Google Books for keyword Aromathérapie.
Book ID of What the Nose Knows's Books is 3yNVrgEACAAJ, Book which was written byAvery Gilberthave ETAG "iTWNqI3Rggo"
Book which was published by CreateSpace since 2015-03-22 have ISBNs, ISBN 13 Code is 9781505442878 and ISBN 10 Code is 1505442877
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Book which have "306 Pages" is Printed at BOOK under CategoryOdors
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